Zappware, a leading provider of digital TV products for pay-TV operators, today announces that it has extended the User Interface of its end-to-end DVB/IPTV/OTT platform with a personalised home screen.
Using the new personalised home screen, end-users have direct access to the content that is most relevant to them. They can browse both Live as well as On Demand content, with the size and the position of the items indicating the appropriateness for the end-user based on calculated user profiles. Currently available on both Android and iOS devices, the new screen allows users to explore and discover new content in a simple and intuitive way.
The personalisation of the content is accomplished by a direct integration of the Zappware platform with Ncanto, XroadMedia’s distinctive content discovery and recommendation solution. Ncanto finds relevant content according to the consumers’ behavior, interest and social profiles and allows service providers to maximise their revenues streams by blending business goals with user profiles.
The new personalised home screen will be demonstrated during the upcoming IBC tradeshow in Amsterdam.
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