Is only having personalization within your app enough? Discover how to increase your OTT engagement. OTT platforms usually limit themselves to just personalizing their homepages and user interface. However, there are more touchpoints that can be tailored to meet the...
Audiences can waste up to an average of 10 and a half minutes trying to search for something to watch across the different platforms. With a flurry of services available at viewers’ fingertips with vast libraries, it is not surprising that this is becoming more of a...