IBC 2023 – The Top Trends Making an Impact within Media and Entertainment
Another year of IBC has wrapped, and what a show it was. With over 1,000 exhibitors and over 43,000 visitors, there were certainly many things to discuss over the four days. We’ve rounded up all of the top trends tackling pivotal industry challenges, which were a...
How to use Generative AI and ML to Enhance Personalization for OTT Platforms
In a competitive environment, video platforms (SVOD, AVOD, TVOD etc.) are turning to personalization, but as it’s now expected from services, providers need to ensure that they’re offering top-tier experiences. Not only in the accuracy of suggestions but also by...
Why is Your OTT Platform Hemorrhaging Subscribers?
Over-the-top (OTT) platforms have been growing in popularity over the years, with more and more people opting for these services over traditional cable TV. However, recently it seems like every industry headline is that some of the big services are losing subscribers,...
How to Keep OTT Users Engaged
Did you know that, in 2024, viewers spent more than 12 trillion minutes watching streaming programs, the equivalent of 23 million years’ worth?! It’s never been more crucial to keep viewers returning to over-the-top (OTT) services as engaged users. When viewers...
