Internet Video Archive and XroadMedia join forces to enable next generation content discovery experiences

Internet Video Archive and XrM partner together

XroadMedia, specialists in building innovative and ground-breaking content discovery and recommendation solutions, and Internet Video Archive (IVA), pioneers of entertainment data and trailer content, have signed a strategic partnership agreement to help content and service providers to deliver next generation content discovery experiences.

Internet Video Archive, offers a suite of intuitive APIs, Entertainment Express, that is the most developer friendly way to access the highest quality movie, TV, and celebrity metadata, images and trailers/clips to build exciting entertainment experiences. Entertainment Express is built to connect various APIs from partners so developers can add other services such as movie showtimes, ticketing, ratings, availability on OTT platforms, and now through its partnership with XroadMedia, content recommendations.

Ncanto, XroadMedia’s cloud-based metadata enrichment, content discovery, recommendations and data analytics solution, is helping to deliver truly personalized and advanced user experiences. With Ncanto, content and service providers are able to increase profits and margins by aligning their business goals with the tastes and interests of their users. Ncanto enables powerful content discovery and new innovative user experiences based on the users’ consumption behavior, moods and social graphs while offering a rapid return on investment through low-cost and low-effort integration and operation. Thanks to Ncanto, content and service providers can make sure users are always presented with relevant content or information across all types of digital media assets and on any device.

Rhodes Mason, president of IVA saysBy partnering with XroadMedia, IVA’s Entertainment Express is living up to its goal of serving all the needs of content discovery in one set of APIs. XroadMedia offers a best-in-class content recommendation engine for IVA clients to easily on-board and drive more content consumption and in turn, more revenue. Both companies are committed to innovation around movie and TV content discovery and our pricing models and technologies are designed to accelerate development team’s time to market.

We are excited to work with IVA and believe this partnership will strengthen XroadMedia’s and IVA’s position in the global Internet and video industries. IVA’s strong presence in the US market as well as their innovative products and services perfectly complement our cloud-based content discovery, recommendation and data analytics services and our European centric operation,” says Adolf Proidl, CEO and Co-Founder of XroadMedia.We believe that IVA’s innovative trailer and data services will help our customers to deliver richer and more engaging content discovery experiences to their users and to better utilize Ncanto’s unique personalization capabilities.

Ncanto services will be available to content and service providers through IVA’s Entertainment Express APIs from September 2017 onwards with more joint activities and services to come in the near future.

About Internet Video Archive (IVA):

IVA is a data husbandry company, offering the world’s best promotional video library, integrated with marquee and celebrity images, complete entertainment metadata, and mission critical support. IVA has been a technology pioneer in the entertainment ecosystem for over a decade, offering one of the first entertainment based APIs and one of the first companies to deliver trailers on smartphones, tablets, and connected TV’s. The company’s mission is to provide all the data needed via the best technologies at the lowest possible cost to power entertainment content discovery for its clients. IVA assists online publishers, retailers, MVPD/OTT operators, digital newspapers/magazines, theatre owners and consumer electronic companies in building the next generation of content discovery interfaces.

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