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Looper Insights and XroadMedia Form Strategic Partnership to Power Personalization and Performance for Streaming Services
Collaboration eliminates visibility blind spots and connects merchandising analytics with personalization intelligence to boost engagement and revenue. London / Vienna, 27th August 2025 - Looper Insights, the leading SaaS analytics provider and XroadMedia, the experts...
Partner Spotlight: Evergent
Know the predictors of retention, not just churn When it comes to churn prediction, it’s not only important to know when your subscribers might leave but also why they might stay. This information can help service providers leverage users to stay with the content they...
The Role of Super Aggregation in Solving Streaming Fragmentation
With an ever-growing number of OTT services competing for audience attention, the need for aggregation has never been more urgent. Streaming promised viewers exceptional choice and control. Yet this instead created a new challenge, content overload. The average...
Wiztivi Integrates XroadMedia’s Personalization Solution into its Video UI Product to Enhance TV Experiences
Nantes, France / Vienna, Austria - 6 May 2025 – Wiztivi, a global leader in cross-platform video app development, and XroadMedia, a leading provider of personalized content discovery and recommendations, announce their partnership. As a result, XroadMedia’s advanced...
How much time are your users wasting searching?
Beyond Standard Search: Why TV Platforms Need Advanced Discovery to Retain Subscribers The traditional approach to content discovery on TV platforms is quickly becoming obsolete. As streaming services multiply and content libraries expand exponentially, standard...
Recommendation Engines: Build or Buy?
As you know, personalization is vital to creating the best user experience for OTT service subscribers. Are you looking to improve your user engagement with personalization? You can do this by investing in a recommendation engine that powers personalized experiences....
Find the Balance of Human Editorial Control and AI for Personalization
As streaming platforms compete for viewers’ attention, the teams behind these services are discovering that personalization is not just a feature - it's a strategic imperative. However, teams are still reluctant to rely on personalization and recommendation solutions....
Top Trends for 2025 in Media and Entertainment
What should you be Looking Out for in 2025? As we enter 2025, what trends will we bring with us from 2024, or what will we be leaving behind? The streaming landscape is continuously evolving, so we’re taking a look at what themes will be defining innovation and growth...
Partner Spotlight: Media Distillery
Enhancing Content Discovery Through AI Collaboration Today, viewers are inundated with an ever-expanding sea of content. The challenge for both consumers and service providers is no longer just about having access to a vast library of shows and movies, but rather...
