Partner Spotlight: Evergent

Partner Spotlight: Evergent

Know the predictors of retention, not just churn When it comes to churn prediction, it’s not only important to know when your subscribers might leave but also why they might stay. This information can help service providers leverage users to stay with the content they...
The Role of Super Aggregation in Solving Streaming Fragmentation

The Role of Super Aggregation in Solving Streaming Fragmentation

With an ever-growing number of OTT services competing for audience attention, the need for aggregation has never been more urgent. Streaming promised viewers exceptional choice and control. Yet this instead created a new challenge, content overload. The average...
How much time are your users wasting searching?

How much time are your users wasting searching?

Beyond Standard Search: Why TV Platforms Need Advanced Discovery to Retain Subscribers The traditional approach to content discovery on TV platforms is quickly becoming obsolete. As streaming services multiply and content libraries expand exponentially, standard...
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