, Author at XroadMedia

MoEngage and XroadMedia Team up to Power Personalized Notifications for Media & Entertainment Services

Bengaluru / Vienna – 2nd September 2025 – MoEngage, a leading insights-led customer engagement platform, today announced a partnership with XroadMedia, a global leader in AI-powered personalization and content discovery solutions. Together, the two...

Looper Insights and XroadMedia Form Strategic Partnership to Power Personalization and Performance for Streaming Services

Collaboration eliminates visibility blind spots and connects merchandising analytics with personalization intelligence to boost engagement and revenue. London / Vienna, 27th August 2025 – Looper Insights, the leading SaaS analytics provider and XroadMedia, the...

IBC 2025

Meet us, the personalization experts at IBC 2025 in Amsterdam!

Partner Spotlight: Evergent

Know the predictors of retention, not just churn When it comes to churn prediction, it’s not only important to know when your subscribers might leave but also why they might stay. This information can help service providers leverage users to stay with the content they...

The Role of Super Aggregation in Solving Streaming Fragmentation

With an ever-growing number of OTT services competing for audience attention, the need for aggregation has never been more urgent. Streaming promised viewers exceptional choice and control. Yet this instead created a new challenge, content overload. The average...