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Vianeos Partners with XroadMedia to Enhance AI-Powered Personalization
Vienna, 17th September 2024 – Vianeos is thrilled to announce a strategic partnership with XroadMedia, a global specialist in AI-powered content personalization and discovery solutions. This collaboration will integrate XroadMedia’s advanced personalization solution...
Síminn to Further Expand Personalized Experiences with XroadMedia
13th September 2024, Vienna—Síminn, Iceland's leading telecoms provider, has renewed its relationship with XroadMedia, specialists in personalization and content discovery. Since 2017, Síminn’s TV subscribers have been benefiting from personalized and tailored user...
UKTV Chooses XroadMedia to Power Personalised Experiences
9th September 2024, Vienna—UKTV, the award-winning British broadcaster owned by BBC Studios, has selected XroadMedia, the leading personalisation and content discovery specialists, to provide content personalisation capabilities for its new U streaming app. Earlier...
Partner Spotlight: Simply.TV
From Data to Delight: How XroadMedia and Simply.TV are Personalizing TV Experiences You don’t need perfect metadata to deliver personalized experiences, but having high-quality, accurate metadata helps transform user experiences even further. In addition to utilizing...
XroadMedia Appoints former CEO and Industry Executive Samuel Sweet as Strategic Advisor and Strengthens Sales Team
Vienna, 4th September - XroadMedia, the leading AI personalization and content discovery specialists, today announced the appointment of Samuel Sweet as strategic advisor to the company's board of directors. Samuel joins from ThinkAnalytics, where he was board...
XroadMedia Unveils Advanced Analytics and Generative AI Suite for Scalable Personalization
Vienna, 27th August —This year at IBC, XroadMedia, a leader in personalized content discovery and recommendations, is thrilled to announce the launch of its latest suite of advanced features. The update within their solution focuses on the application of AI, new ways...
Why Personalization is Important – How to overcome challenges and the future of TV
Gone are the days when one-size-fits-all programming could captivate audiences. Today, viewers crave experiences tailor-made just for them. In the first part of this blog, we looked in depth at the impact of personalization on TV services and some of the strategies...
Why Personalization is Vital to TV Services Success
The answer: keep your service competitive and your users happy. With personalization, you create unique experiences that keep viewers returning to your TV platform. Personalization is more than a modern buzzword- it's a critical factor that can propel TV service...
Boost Your OTT Engagement with Proven A/B Testing Strategies
In an era where users can consume content from pretty much anywhere, OTT platforms are in fierce competition for user engagement and retention. One strategy to maximize this is through A/B testing. A/B tests aim to compare the performance of two items or variations in...