XroadMedia Introduces New AI Tools to Power Enjoyable TV Experiences
Vienna, 6th September – The leading personalization specialists, XroadMedia, today have announced the latest updates for their clients utilizing their content discovery solution. Easy to use back-end tools, improved voice search capabilities and enhanced AI for...
How to use Generative AI and ML to Enhance Personalization for OTT Platforms
In a competitive environment, video platforms (SVOD, AVOD, TVOD etc.) are turning to personalization, but as it’s now expected from services, providers need to ensure that they’re offering top-tier experiences. Not only in the accuracy of suggestions but also by...
Why is Your OTT Platform Hemorrhaging Subscribers?
Over-the-top (OTT) platforms have been growing in popularity over the years, with more and more people opting for these services over traditional cable TV. However, recently it seems like every industry headline is that some of the big services are losing subscribers,...